Fairly quickly after Apple started offering in-store try-ons for the Apple Watch, I decided to go in and check them out so that I could write a blog post about the watch's potential in the marketplace, but more-over, how it could change the way we communicate with one another. As some of you may know, I work on a principal of interpersonal connection, meaning that I want technology to integrate into our lives in a way that allows us to work better with one another. Read more about that philosophy here.
As I was trying on the Apple Watch, I started to think of how great this would be for the world of communication, and how it could break down the walls we've set up with our phone screens. So, I decided I wanted one, and I got one. I've been trying to write this post for a while now, and I just haven't really figured out a way to say what I want to say, but I think I've finally got it...
Recently, I've gotten very comfortable. More comfortable than ever, really. I'm living in what is in my mind the greatest city in the country, working at the home of Country Music, and spending my time with some of the most genuine people I've ever met. I wouldn't trade this summer for anything, but I am walking away from these last few months of my life less productive than I've ever been since I launched my first business over 4 years ago.
For those of you who don't know, I stopped actively advertising or working with new clients, and virtually ceased all operations of West Bielstein Production Services in March. I did this because I wasn't happy with the direction the business was headed and I wanted to take some time to rediscover myself. I got a real job, the first "real job" where I actually had somebody who told me when I needed to be at work and what I need to do, that I've ever had. I work hard at my job, or try to at least, and come home with a decent paycheck.
Because of this, I chose to get comfortable. This has been the first time in the last 5 years of my life that I haven't been actively trying to grow a company's success. I get up in the morning and don't have something to do besides show up at work - and it's amazing.
But, I'm so bored.